Clarify Your Story

Consulting and workshops to help you sharpen your case story and activate your delivery.
Get a winning edge

Lawyers who win know how to arrange the facts into a persuasive narrative.

To win, you know it’s important to tell the story. But how? You know you’ve got good evidence and you know you’ve got a strong case. But you also know your case has some confusing details and arcane language. You’re not entirely sure it will resonate with the jury.

Simple Message Courtroom is dedicated to helping attorneys of all practice areas clarify their case story by using techniques used by theater artists and marketing teams who need to engage an audience instantly. Through his specialized story consulting and customized seminars, David Mann has helped lawyers across the country tell the story that wins.

“With David’s direction, the opening was clearer, cleaner, more persuasive, and resonated more with the jury. They returned a $19.4M verdict.”

-Bob Shields

Doffermyre Shields Canfield & Knowles

David’s Upcoming Classes and CLE Seminars



Due to Covid, David’s seminars are conducted online for private audiences only. Please inquire about booking a CLE seminar or private workshop for your group or firm:



David Mann’s NITA webcast:  


Professional Education Group:


Downloadable tips and reading list:

Download PDF

Specialized Courtroom Skill Development

Story Skills

  • Arranging the facts into a compelling narrative
  • Finding the emotional center of the story
  • Speaking in visual language
  • Writing to speak: simplicity, clarity, brevity

Presenting Skills

  • Maintaining confidence under pressure
  • Connecting with jurors
  • Projecting authority and warmth
  • Developing practice habits

“Working with David on story development is an invaluable part of our case workup and gives us a tremendous edge over the other side. By the time trial depositions start we have such a good working story for the case that they are at a distinct disadvantage.”

– Ed Ciarimboli/ Fellerman & Ciarimboli

“David Mann is a powerful, dynamic and genuine teacher of persuasive communication advocacy. He infuses students with the heightened sense of self-confidence and competence required to zealously represent their clients.”

– Zelda Harris/ Director, Center for Advocacy / Loyola School of Law

“David’s overall approach and learning techniques were superb, and he gave each member of our group of 50 practitioners new insights and skills that made them all better speakers and advocates. David’s energy was infectious and his methods highly effective.”

– Thomas Linguanti/ Baker & McKenzie LLP

About David Mann

As a persuasive presentation specialist for lawyers, David has taught with NITA, Professional Education Group, Loyola School of Law in Chicago, and Louisiana State University Law School. He has developed winning opening statements, motions, and demand letters for private firms in Minneapolis, Chicago, Pennsylvania, and Georgia, combining careful wording, engaging storytelling, and dynamic delivery.


David has performed or directed plays for the Guthrie Theater, The Children’s Theater Company, Great River Shakespeare Festival, and many other theaters in the thriving Twin Cities scene. He has written and performed six critically-acclaimed one-man shows, and he is the recipient of a Bush Artist Fellowship for Storytelling. David is a graduate of Northwestern University and the London Academy of Music and Dramatic Art, and he lives in Minneapolis.

Legal Clients

(Representative list)

Baker & McKenzie
Greene Espel
Doffermyre Shields Canfield & Knowles
Halunen & Associates
Ungaretti & Harris
Fellerman & Ciarimboli
Loyola School of Law
LSU Law School
Law Society of Northern Ireland
Law Society of Manitoba
Bar Associations in 12 states


(Representative list)

Securities & Corporate Finance
Medical Malpractice
Personal Injury
Employment & Labor
Defamation, Libel & Slander

Contact David